Bear market, engraved

One of 30-plus illustrations produced for tastytrade across 2022 and 2023 — each built from a client-supplied tagline drawn from options trading vocabulary. The bear arrived as the most direct translation in the series: a term the market already owned, rendered in the engraving register the campaign had established from the outset. Commissioned via Folio Art, with creative direction developed entirely by the studio. The palette — red, black, white throughout — left no room for ambiguity. Here, only black and white were needed.